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Home > Agenda Med > Med-Academy: Invest in Med-World Bank seminar on investment facilitation 
Med-Academy: Invest in Med-World Bank seminar on investment facilitation
Are You Missing Investment Opportunities Knocking on Your Doors? How to use regional and global best practises to become a genuine investment and business generator?
The Global Investment Promotion Benchmarking of the World Bank Group has found that 70% of the investment promotion intermediaries may be missing foreign investment projects because they don't respond to investors in an appropriate way. Affordable but convenient tools may boost your performances, as this Invest in Med-World Bank seminar, entitled 'The makings of a good Investment Facilitator: lessons to be learnt from top performers', has shown (see for example the "What sets the world best facilitators apart from the rest" ICAS paper).
Co-organised with the World Bank's investment promotion specialists of ICAS (Investment Climate Advisory Services) and MIGA, this seminar, targeting key executives of the Investment Promotion Agencies of the ANIMA network, CCIs of the ASCAME and Eurochambers networks and other Business Support Organisations (BSO) belonging to BusinessMed, allowed participating organisations to assimilate the methodology and findings of ICAS' Global Investment Promotion Benchmarking, learn from individual evaluation and coaching, peer-exchanges and best-practises sharing sessions, in order to effectively improve their performances and become true facilitators.
The seminar was closed by a public conference entitled 'Mediterranean Investment Facilitators: New challenges ahead', with the presence of top representatives of Mediterranean investment promotion agencies, chambers of commerce and business federations from most MED countries (Morocco, Algeria, Tunisia, Egypt, Palestine, Jordan, Lebanon, Syria), together with representatives from the Northern rim of the Mediterranean (Greece, Italy, Cyprus, etc.).
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Programme (Final)> 09/02/10 09h15 à 09h45
Global Investment Promotion Benchmarking 2009: Implications for EuromedCelia Ortega, Investment Promotion OfficerInvestment Climate Advisory Services, World Bank Group > 09/02/10 09h45 à 10h30
Why good facilitation mattersOldřich Dubský, Marketing SpecialistCzechInvest > 09/02/10 10h45 à 11h00
Understanding how investors use online information sourcesPersephone Economou, SpecialistMultilateral Investment Guarantee Agency (MIGA) > 09/02/10 11h00 à 11h45
Upgrading Web site content strategicallyMajid Sweis, Head of Information TechnologyJordan Investment Board - JIB > 09/02/10 11h45 à 12h15
Enhancing your content to meet investor needsPersephone Economou, SpecialistMultilateral Investment Guarantee Agency (MIGA) > 09/02/10 12h15 à 13h00
Exercise – Assessing the effectiveness of a web site for promotion (eFLORIDA.COM)Roxanna Faily, Investment Officer, MIGAThis case study highlights the elements of best practice in the use of an IPI website to promote a location, service investors and coordinate other regional entities with similar competencies. > 09/02/10 14h00 à 14h45
CzechInvest Web strategyOldřich Dubský, Marketing SpecialistCzechInvest Agency > 09/02/10 15h15 à 16h00
Using the Web for effective investment promotionInes Monastiri Ben Hamida, Project Manager, Communication & Edition DptmtForeign Investment Promotion Agency - FIPA Tunisia > 09/02/10 16h15 à 16h25
Magnifying your reach and impact with partners - ANIMA Ressource CentreBénédict de Saint Laurent, Délégué GénéralANIMA Investment Network > 09/02/10 16h25 à 16h45
Magnifying your reach and impact with partners: the MIGA toolkitRoxanna Faily, Investment OfficerMIGA Arab Portal project > 09/02/10 16h45 à 17h45
Promoting your services and web site successfullyPersephone Economou, SpecialistMultilateral Investment Guarantee Agency (MIGA) > 10/02/10 09h00 à 09h45
Handling Investor Inquiries: The importance of offering a professional serviceCelia Ortega, Investment Promotion OfficerInvestment Climate Advisory Services, World Bank Group > 10/02/10 09h45 à 10h45
Group Exercise: Building a compelling business case for investorsMarta Bruska, Investment Promotion ConsultantInvestment Climate Advisory Services, World Bank Group > 10/02/10 11h00 à 12h00
What makes a good facilitatorCelia Ortega, Investment Promotion OfficerInvestment Climate Advisory Services - ICAS, World Bank Group > 10/02/10 14h00 à 14h45
Developing a systemic approach to handling project inquiriesCelia Ortega, Investment Promotion OfficerInvestment Climate Advisory Services - ICAS, World Bank Group > 10/02/10 15h00 à 15h30
Shared information systems to streamline the paperwork: the e-invest platform, a pilot project of Settat InvestDjamal Mellal, Chef de projet E-InvestCentre Régional d’Investissement Chaouia-Ouardigha (Settat Invest) > 10/02/10 15h30 à 16h15
Organising IPI Services Around Investors' NeedsArda Aciksoz, Vice PresidentInvest in Turkey > 11/02/10 09h00 à 10h00
Group Exercise – Elevator pitchMarta Bruska, Investment Promotion ConsultantInvestment Climate Advisory Services - ICAS, World Bank Group > 11/02/10 14h30 à 15h15
Closing conference: Foreign investor intentions survey 2009Roxanna Faily, Investment Officer, MIGAMultilateral Investment Guarantee Agency (MIGA) > 11/02/10 15h15 à 16h00
Observatoire des projets d’investissement en Méditerranée : tendances 2009Bénédict de Saint Laurent, Délégué GénéralANIMA Investment Network - AIN > 11/02/10 16h00 à 16h30
Global Investment Promotion Benchmarking 2009: Implications for EuromedCelia Ortega, Investment Promotion OfficerInvestment Climate Advisory Services - ICAS, World Bank Group > 11/02/10 17h00 à 17h20
Invest in Med: enlarged alliances to provide better servicesEmmanuel Noutary, Programme DirectorInvest in Med programme |
The Invest in Med programme aims at developing sustainable trade relationships, investments and enterprise partnerships between the two rims of the Mediterranean. Funded at 75% by the European Union over the 2008-2011 period, it is implemented by the MedAlliance consortium, which associates economic development organisations (ANIMA, leader of the programme), CCIs (ASCAME, EUROCHAMBRES), and business federations (BUSINESSMED). The members of these networks, as well as their special partners (UNIDO, GTZ, EPA Euroméditerranée, World Bank, etc.), gather a thousand of economic actors - mobilised through pilot initiatives centered on key Mediterranean promising niches. Each year, a hundred operations associate the 27 countries of the European Union and 9 Mediterranean partner countries: Algeria, Egypt, Israel, Jordan, Lebanon, Morocco, Palestinian Authority, Syria and Tunisia.