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Home > Agenda Med > Study: Enhancing territorial image through movie and film 
Study: Enhancing territorial image through movie and film
Audiovisual production had for more than 100 years a considerable cultural impact : It has the power to transform a passive audience into active consummers or visitors for the productsor locations associated with the film. This is why the CCIMP and its partners published a manual of best practices focused on how to supporting Mediterranean local actors in better benefiting from the economic and touristic outcomes of movie productions shot on their territories. This very complete manual includes a chronological list of actions to implement as well as suddessful case studies. To download the study clik here . Partners
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The Invest in Med programme aims at developing sustainable trade relationships, investments and enterprise partnerships between the two rims of the Mediterranean. Funded at 75% by the European Union over the 2008-2011 period, it is implemented by the MedAlliance consortium, which associates economic development organisations (ANIMA, leader of the programme), CCIs (ASCAME, EUROCHAMBRES), and business federations (BUSINESSMED). The members of these networks, as well as their special partners (UNIDO, GTZ, EPA Euroméditerranée, World Bank, etc.), gather a thousand of economic actors - mobilised through pilot initiatives centered on key Mediterranean promising niches. Each year, a hundred operations associate the 27 countries of the European Union and 9 Mediterranean partner countries: Algeria, Egypt, Israel, Jordan, Lebanon, Morocco, Palestinian Authority, Syria and Tunisia.