Franchising is a great way to empower women and unleash their entrepreneurial spirit. Indeed, franchises offer business opportunities with low risks of failure and could therefore be a great driving force for economic growth in the Mediterranean. However, the information provided to potential franchisees and the legislation in place are unequally developed. Although Morocco, Egypt and Tunisia have started to develop specific strategies to support this approach (Tunisian law in 2009, financial support from governments, dedicated banks, etc.), some countries are still not familiar with the advantages of franchises. In all cases, more support is needed, especially to raise awareness among women entrepreneurs on the potential of franchises and to provide businesswomen’s organisations with information and advices which will enable them to mobilise their members. Med Franchise therefore offers a platform for collaboration between businesswomen’s organisations from all over the region to build their capacity and increase their international networking ability.