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International Tourism Exchange (BIT) in Milan

BtoB / exhibition / fair

Italy, Milan,
From 02-17-2011 to 02-20-2011

Bit, International Tourism Exchange, is the biggest exhibition of the Italian tourist offer in the world, and one of the most important appointment for the world tourist industry, with a complete overview of the best international products.


Libyan participation in the International Tourism Exchange in Milan is an opportunity to maintain contact with the Italian travel agencies to exchange views and experiences with institutions acting in the same area.

Libya has been chosen by the World Traveling Market (WTM) officials as one of the most popular tourist destinations in the world for 2011.


  • Tourism, catering


Other information

Contact : Monica Torti

Contact Phone : +39 02.49976641

Practical details

Targets & objectives
The Invest in Med programme aims at developing sustainable trade relationships, investments and enterprise partnerships between the two rims of the Mediterranean. Funded at 75% by the European Union over the 2008-2011 period, it is implemented by the MedAlliance consortium, which associates economic development organisations (ANIMA, leader of the programme), CCIs (ASCAME, EUROCHAMBRES), and business federations (BUSINESSMED). The members of these networks, as well as their special partners (UNIDO, GTZ, EPA Euroméditerranée, World Bank, etc.), gather a thousand of economic actors - mobilised through pilot initiatives centered on key Mediterranean promising niches. Each year, a hundred operations associate the 27 countries of the European Union and 9 Mediterranean partner countries: Algeria, Egypt, Israel, Jordan, Lebanon, Morocco, Palestinian Authority, Syria and Tunisia.

Condition to participate

International Tourism Exchange (BIT) in Milan