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Link in Med
(business partnership) Medalliance Network directory
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FocusTerrritorial attractiveness and film productions: the Mediterranean on top of the box office
01-28-2010
 Welcoming film productions has a great impact on the economic attractiveness of a location: Films crews are a major source of direct income (accommodation, material rental, local employment) and films themselves have considerable on the brand image of a touristic destination. The study “the Film-friendly Mediterranean” presents for the first time the assets of Mediterranean film shoots: the diversity of landscapes and heritage sites, the mild climate, the technical skills available and the financial incentives recently set are concrete advantages for producers struggling with reduce production costs and time constraints. Led by the CCI of Marseille Provence in the framework of the MovieMed initiative, the study reveals the opportunities available in six Mediterranean countries (France, Spain, Egypt, Lebanon, Tunisia, and Morocco) and provides a user-friendly catalogue of all facilities offered to the producers. |
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The Invest in Med programme aims at developing sustainable trade relationships, investments and enterprise partnerships between the two rims of the Mediterranean. Funded at 75% by the European Union over the 2008-2011 period, it is implemented by the MedAlliance consortium, which associates economic development organisations (ANIMA, leader of the programme), CCIs (ASCAME, EUROCHAMBRES), and business federations (BUSINESSMED). The members of these networks, as well as their special partners (UNIDO, GTZ, EPA Euroméditerranée, World Bank, etc.), gather a thousand of economic actors - mobilised through pilot initiatives centered on key Mediterranean promising niches. Each year, a hundred operations associate the 27 countries of the European Union and 9 Mediterranean partner countries: Algeria, Egypt, Israel, Jordan, Lebanon, Morocco, Palestinian Authority, Syria and Tunisia.